To spread the word about the most haunted house in Virginia (15 minutes from Blacksburg and Roanoke, Virginia Tech and Radford University), and awaken the story about the Woodson Massacre in a viral video for modern day viewers, Gallows Dead Oak Hollow tapped us — eerily, on the shoulder.

In a shoot that took just a day — with a cast coming mostly from the staff of the haunt itself, we set to work to put chills down your spine — on a brutally hot summer day.

Gallows successfully shared the video via social media to virally promote their haunted house (three final dates this weekend!) in a YouTube campaign that’s garnered over 18,000 views and counting.

Here’s the film that got everyone talking:

We want to thank the Gallows staff for coming through — having only time to memorize their lines just hours before the shoot, and pulling through for the final scene, a coordinated teamwork of effort that required over a dozen actors.

For us, this job went past helping Gallows spread the word through the grapevine about a local horror story — it gave us a chance to share our love of the horror genre and let it shine.