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Why Hire a Professional to Make Your Owner Training Videos?

Why Hire a Professional to Make Your Owner Training Videos?

by | Oct 22, 2019 | Construction

If you’re a developer, architect, or general contractor, you know safety is always top of mind. This runs your decisions from design to construction to your building transfer.

Many companies have their general contractor produce their Owner Training Videos. However, many Owner Training Videos produced by your contractors don’t have adequate lighting. They also don’t know the specific ways to engage the maintenance team’s attention. It’s important to use professional editing techniques that direct focus. The best way to reduce liability is to hire a professional video company.

In the video below, you’ll see professional quality techniques that direct attention. The editing also directs focus to the crucial elements necessary to maintain generators. The high quality lighting also enables less room for error or misunderstanding.

Owner Training Video from Brand Ready Media.
Owner Training Videos are one of the final line items on your spec sheet, and you want to plan ahead. A professional video production company can coordinate with your contractors to successfully keep your project on track. That way you can get back to completing your punch list.

Also, mobile device videos of your job site are not ideal. A professional video company has the proper equipment to handle the sensory overload on a job site. Also, tasking your general contractor with organizing and delivering your videos is not ideal. A professional videographer knows how to deliver your files so they can be easily accessed for future use.

If you’d like to learn more about our construction video services, we’d love to be your trade partner. Contact us today or schedule your call with us to discuss the needs of your project.

Learn More About Our Construction Video Services
Do You Need a Culture Video?

Do You Need a Culture Video?

by | Oct 15, 2019 | Marketing

Government contractors, associations, and corporations need to distinguish themselves from their competition. Many prospects can’t tell the difference from all the companies out there. This is because upon first glance, it appears they all have the same capabilities. Oftentimes, when you offer the same services as your competitors, what sets you apart is a culture video.

Part of your marketing process should be to educate your prospects about your cultural differences. While they may be obvious to your employees and your customers, they are usually not readily apparent to your prospects.

Examples of how your culture sets you apart might be in how you perform your initial discovery or assessment phase, or how you deliver your product. It might also be in how you recruit, train, or retain your employees. It might even be how you interact with your customers.

Here is an example of a culture video that we did for Edgeworth Economics. This video shows their journey and growth over the last decade. It also serves as a compelling recruiting video to attract their desired talent.

Edgeworth Economics Culture Video from Brand Ready Media.

If you’d like to learn how a culture video can help your organization, contact us today or schedule your discovery call.